Source @thailand_news
Both markets are real. They serve entirely different buyers. Which projects are drawing the most enquiries
-metre costs are highest. Second, Si Sunthon is the notable exception: family villas lead there, and condos are the cheapest on the island. That inversion reflects the area’s character (space-driven, family-focused, marina-and-mountain rather than beachfront).
Both markets are real. They serve entirely different buyers. Which projects are drawing the most enquiries
Within each price tier, demand concentrates sharply on specific named projects. At the luxury end, the concentration is extreme: a single villa development, Sai Taan Villas in Choeng Thale, drew 23% of all enquiries above 30 million baht across the entire FazWaz network. Nearly a quarter of all high-end luxury demand in Phuket went to one address.
In the premium tier (15 to 30 million baht), three of the four most-searched projects carry the Laguna name.
Tier Project Location Share of tier Indicative price Value (under 5M THB) 777 Beach Condo Mai Khao 7% 1.4M THB Value Bayshore Oceanview Patong 6% 2.0M THB Value The Emerald Terrace Patong 2% 2.9M THB Value Baan Ua-Athorn Si Sunthon 2% 1.0M THB Mid-market (5 to 15M THB) Nai Harn Beach Condo Rawai 8% 7.5M THB Mid-market The Deck Patong Patong 4% 8.9M THB Mid-market Cassia Phuket Choeng Thale 4% 6.0M THB Mid-market The Title Legendary Choeng Thale 4% 7.0M THB Premium (15 to 30M THB) Laguna Park Choeng Thale 12% 15.0M THB Premium Laguna Beachside Choeng Thale 10% 18.2M THB Premium Indochine Resort Patong 7% 22.0M THB Premium Laguna Village TH Choeng Thale 7% 25.9M THB Luxury (30M+ THB) Sai Taan Villas Choeng Thale 23% 75.0M THB Luxury Nai Harn Baan Bua Rawai 19% 32.5M THB Luxury Laguna Homes Choeng Thale 14% 52.0M THB Luxury Baan Kata Villa Karon 8% 46.5M THB
In the value tier, beachfront access drives demand regardless of price. 777 Beach Condo in Mai Khao and Bayshore Oceanview in Patong lead largely because of their proximity to the sea, even at entry-level pricing. The supply backdrop
Demand data is only meaningful in context. Colliers Thailand reports that Phuket saw 45,066 residential units launched between 2021 and 2025, worth roughly 470 billion baht, including a surge of nearly 25,000 units across 2024 and 2025 alone. That surge is now moderating. New condominium supply is forecast to ease to 6,000 to 8,000 units in 2026.
The combination of sustained, measurable demand (54,628 enquiries in just six months) against a slowing pace of new supply is the structural backdrop that makes the rest of the data matter for buyers and investors. Seven things this data actually says about Phuket in 2026
Kenner closed the Phuket Property Exchange presentation with seven takeaways, each grounded directly in the enquiry data 1. Phuket is rental-led. 71% of demand is to rent. Volume, liquidity, and yield are the dominant conversation. 2. The mass market is the centre of gravity. Median rent is 35,000 baht per month. This is broad demand, not a luxury-only story. 3. Phuket is a truly global market. 62% of demand originates from overseas, from 141 countries. That diversification is structural resilience. 4. Every neighbourhood has its own shape. Patong is studios. Si Sunthon is family villas. Choeng Thale spans everything. Geography is product. 5. Sales demand is smaller but heavier. 15,586 enquiries, a 7.5 million baht median, and a long tail above 20 million. Judge it by the median, not the mean. 6. Value follows the west coast. Choeng Thale condos command the top price per square metre, and condos out-price villas per metre across the board. 7. The trend that matters is rent, not the headline. March’s sale spike round-tripped to baseline. Median rent stepped up roughly 20% and held. Watch the durable line.
https://thethaiger.com/wp-content/uploads/2026/06/4be7a74e-f740-4065-a317-efb14768c5cd.jpg Where to go from here
For anyone searching for property to buy or rent in Phuket, all 1,258 tracked projects are listed on FazWaz. Search, filter by area and budget, and see what thi[...]
← Back to newsBoth markets are real. They serve entirely different buyers. Which projects are drawing the most enquiries
Within each price tier, demand concentrates sharply on specific named projects. At the luxury end, the concentration is extreme: a single villa development, Sai Taan Villas in Choeng Thale, drew 23% of all enquiries above 30 million baht across the entire FazWaz network. Nearly a quarter of all high-end luxury demand in Phuket went to one address.
In the premium tier (15 to 30 million baht), three of the four most-searched projects carry the Laguna name.
Tier Project Location Share of tier Indicative price Value (under 5M THB) 777 Beach Condo Mai Khao 7% 1.4M THB Value Bayshore Oceanview Patong 6% 2.0M THB Value The Emerald Terrace Patong 2% 2.9M THB Value Baan Ua-Athorn Si Sunthon 2% 1.0M THB Mid-market (5 to 15M THB) Nai Harn Beach Condo Rawai 8% 7.5M THB Mid-market The Deck Patong Patong 4% 8.9M THB Mid-market Cassia Phuket Choeng Thale 4% 6.0M THB Mid-market The Title Legendary Choeng Thale 4% 7.0M THB Premium (15 to 30M THB) Laguna Park Choeng Thale 12% 15.0M THB Premium Laguna Beachside Choeng Thale 10% 18.2M THB Premium Indochine Resort Patong 7% 22.0M THB Premium Laguna Village TH Choeng Thale 7% 25.9M THB Luxury (30M+ THB) Sai Taan Villas Choeng Thale 23% 75.0M THB Luxury Nai Harn Baan Bua Rawai 19% 32.5M THB Luxury Laguna Homes Choeng Thale 14% 52.0M THB Luxury Baan Kata Villa Karon 8% 46.5M THB
In the value tier, beachfront access drives demand regardless of price. 777 Beach Condo in Mai Khao and Bayshore Oceanview in Patong lead largely because of their proximity to the sea, even at entry-level pricing. The supply backdrop
Demand data is only meaningful in context. Colliers Thailand reports that Phuket saw 45,066 residential units launched between 2021 and 2025, worth roughly 470 billion baht, including a surge of nearly 25,000 units across 2024 and 2025 alone. That surge is now moderating. New condominium supply is forecast to ease to 6,000 to 8,000 units in 2026.
The combination of sustained, measurable demand (54,628 enquiries in just six months) against a slowing pace of new supply is the structural backdrop that makes the rest of the data matter for buyers and investors. Seven things this data actually says about Phuket in 2026
Kenner closed the Phuket Property Exchange presentation with seven takeaways, each grounded directly in the enquiry data 1. Phuket is rental-led. 71% of demand is to rent. Volume, liquidity, and yield are the dominant conversation. 2. The mass market is the centre of gravity. Median rent is 35,000 baht per month. This is broad demand, not a luxury-only story. 3. Phuket is a truly global market. 62% of demand originates from overseas, from 141 countries. That diversification is structural resilience. 4. Every neighbourhood has its own shape. Patong is studios. Si Sunthon is family villas. Choeng Thale spans everything. Geography is product. 5. Sales demand is smaller but heavier. 15,586 enquiries, a 7.5 million baht median, and a long tail above 20 million. Judge it by the median, not the mean. 6. Value follows the west coast. Choeng Thale condos command the top price per square metre, and condos out-price villas per metre across the board. 7. The trend that matters is rent, not the headline. March’s sale spike round-tripped to baseline. Median rent stepped up roughly 20% and held. Watch the durable line.
https://thethaiger.com/wp-content/uploads/2026/06/4be7a74e-f740-4065-a317-efb14768c5cd.jpg Where to go from here
For anyone searching for property to buy or rent in Phuket, all 1,258 tracked projects are listed on FazWaz. Search, filter by area and budget, and see what thi[...]